Having achieved four platinum albums and numerous Һιt singles, DJ Khaled’s knack for successful collaborations is undeniable. When he crossed paths with the огal care specialists at Aurezzi, he immediately sensed the potential for something extraordinary.

Expressing his excitement about the collaboration, the Grammy winner shared with Robb Report, “When I got with the team is when I got excited because they were so passionate about it. I’m the type of person, if I’m going to do something, I don’t know how to do anything halfway. And that’s what I felt with them; they were going all in on the project.”

Fast forward a couple of years, and Khaled has become a stakeholder in Aurezzi, a Swedish enterprise boldly claiming to be the world’s inaugural luxury огal care brand. To commemorate this partnership, he joined forces with the company to introduce a new gold toothbrush set, complete with toothpaste and mouthwash infused with gold.

At the heart of the collection lies a manually crafted toothbrush sourced from Switzerland, resembling the traditional models many grew up using. However, there’s a notable distinction—it boasts a lavish 24-karat gold plating. This unique finish not only ensures the toothbrush is effective but also adds a touch of opulence to any countertop, particularly when placed in its accompanying stand. The luxurious theme extends to the creamy toothpaste and mouthwash, both infused with 24-karat gold particles. The toothpaste incorporates hydroxyapatite, believed by researchers to be more proficient than fluoride in preventing tooth ꜱеnꜱιtivity and aiding the reconstruction of tooth surfaces. Simultaneously, the mouthwash is meticulously formulated to hinder bacterial growth and promote the remineralization of teeth.