Even amidst her global stardom, Beyoncé cherishes the simple joys of family life, particularly when it comes to matching outfits with her three children. The 39-year-old music icon, who shares Blue Ivy, nine, and twins Rumi and Sir, four, with husband Jay-Z, recently opened up about her love for coordinating clothing with her kids while on vacation.
In an interview with Harper’s Bazaar’s Icon issue, Beyoncé revealed that the experience of dressing in matching ensembles with her children served as inspiration for expanding her IVY PARK x adidas collaboration to include children’s sizes. She expressed excitement about the inclusion of kids’ clothing in the latest drop of her athleisure line, highlighting the natural progression of incorporating key silhouettes in children’s sizing.
The inspiration for this expansion stemmed from the family’s tradition of coordinating outfits during vacations. Beyoncé shared that while her kids often accompany her on set for shoots, they would end up wearing smaller sizes to match her outfits. Now, with the introduction of children’s sizes in her IVY PARK line, they can all coordinate effortlessly.
Drawing from her own childhood memories growing up in Texas, Beyoncé’s latest collection pays homage to the rich history of Black American cowboys, a theme deeply rooted in her upbringing. She reminisced about attending the Houston rodeo annually, describing it as a vibrant and diverse experience that left a lasting impression on her.
Delving into the collection’s inspiration, Beyoncé highlighted the overlooked history of Black cowboys, who faced discrimination but found empowerment through their talents and contributions to western culture. The collection seamlessly blends classic rodeo elements with the athletic aesthetic of IVY PARK x adidas, featuring monogrammed denim, chaps, and cowhide accents.
Through her latest venture, Beyoncé not only celebrates the cultural heritage of her hometown but also pays homage to the resilience and creativity of Black communities in shaping American history and culture. With each coordinated outfit and carefully crafted design, she continues to inspire fans to embrace their roots and express themselves authentically.