DJ Khaled, the Miami-based DJ and producer, has expressed a keen interest in stepping into the world of NASCAR as a team owner. He envisions a future where a car emblazoned with his signature slogan, “We The Best,” competes on the track, adding a unique flavor to the racing series.

Khaled was set to serve as the honorary flagman for the Daytona 500, but the race’s postponement to Monday due to rain led to the cancellation of performances by both him and rapper Pitbull. Despite this setback, Khaled’s enthusiasm for NASCAR has only grown, and he eagerly shared his aspirations for team ownership.

“I’m excited about the possibility of having a ‘We The Best’ car in NASCAR,” Khaled said. “I admire what celebrities like Michael Jordan have done for the sport and would love to bring my own touch to the track.”

Pitbull, also known as ‘Mr. Worldwide,’ who is a partial owner of Trackhouse Racing, affirmed his commitment to return and perform before the 2025 Daytona 500, highlighting a handshake agreement without the need for formal contracts. This gesture emphasizes the camaraderie and mutual respect within the sport.

DJ Khaled’s vision includes a NASCAR future where his ‘We The Best’ car not only competes but also brings home trophies, contributing to the sport’s diversity and excitement. His interest in NASCAR reflects a broader trend of celebrities investing in and supporting motorsports, further popularizing the sport.

With figures like 6-time NBA champion Michael Jordan already supporting his 23XI Racing drivers at events, Khaled’s potential involvement could introduce a new wave of energy and fans to NASCAR. As he admires the contributions of such sports icons, Khaled remains optimistic about bringing his South Florida flair to the racing world.